Today’s topic is on Affiliate marketing…
To be honest, generally the idea of affiliate marketing makes me want to cringe. I know it might sound silly, but sometimes when I see referral links, I wonder, ‘Do they really like that product or are they just out to make some money?’ Call me a skeptic…
For a long time I refused to put referral links on my site because I wanted people to understand that my sole reason for recommending things was a desire to help not profit. I didn’t want to potentially hinder people from something that could benefit them just because they had similar reservations.
At the same time, I think if someone is going to go through the trouble to invest time into trying to help me, what’s wrong with them getting a kickback? For some of the bloggers I’ve followed, like Chris G and Brian Johnson – they’ve impacted my life so much, I wouldn’t think twice about it. Effectively, that’s what consistently providing real value does – establishes trust. And I guess the question is, if it’s not hurting anyone: Who says you can’t do both?
So now, I’ve included one on my site for Airbnb (you remember that travel site, I can’t stop raving about? And yes that is my affiliate link :)) mainly because the referral itself, provides a win-win situation. Anyone who uses it automatically gets a credit towards their stay and so do I. I like that! I feel better knowing that there’s something in it for both of us.
I think the value of Airbnb’s concept itself is already a win.
As a guest: Travel the world, stay at great places at great prices and get a taste from a local’s perspective.
As a host: Connect with interesting people from all over the world. It’s almost like travelling without leaving the comforts of your own home
What more could you ask for? (Sorry, can’t stop raving :))
Whenever I meet people who have never heard of Airbnb, they’re generally thrilled to learn about it’s advantages. Then add a monetary incentive to try it out and it’s like icing on the cake.
Besides, when you think about it, how different is it from affiliate marketing really because Airbnb gets a small kickback for referring me? It’s not shady, it’s just business.
So I think I’ll probably make the stretch to embrace it a bit more. I know I love to show appreciation to people that support me, so why not let myself be appreciated for supporting others.
Today’s Challenge: What does your dream sales team look like and how will you ensure they help you build your business?
Ideally, sneezers are my dream sales team – people like me who can’t help but rave about the people and products that have impacted them. Still it feels kind of funny referring to those people I want to help as my sales team. So whatever happens, I want to let it happen organically. It might sound passive, but I figure if I work hard to help others, the byproduct will be in some way the universe will work for me.
Give and it will be given to you.
What do you think? Agree/Disagree? Feel free to comment below.